SEM stands for "Search Engine Marketing". SEM is all about achieving maximum efficiency in a short period of time in the industry. With paid advertising campaigns, the aim is to reach numerous people in order to increase the sales of your digital business.

What is SEM used for?

SEM, like SEO, is a good technique to launch your service or product to the public and get the maximum profitability and productivity out of your investment. Thanks to advertising campaigns, you can reach 100% of online users and get the maximum number of clicks. In SEM your ads are managed effectively in Google AdWords, your advertising campaigns are administered, and the money invested is insured.

How do we do SEM in Coco?

At our SEM agency, we guarantee that your business reaches your target audience. We analyse basic metrics, study the fundamental parameters and the buyer persona of your audience so that your messages achieve the impact you need to showcase your products or services. We satisfy the needs of users who want to buy on the Internet by offering them your products. At Coco we offer: <ul><li class="relative ml-5 list-disc">Google Ads: With Google's advertising system, we create ads and campaigns to get immediate visits to your website. We carry out campaigns in environments such as search, display, shopping or video, among others. SEM advice: We offer international SEM campaigns to boost your international expansion in other markets, optimised landing pages, and we make Google Ads campaigns more profitable. Internal improvements: As SEM consultants we use our experience in Google Analytics management to study the market, profit and competition, as well as positioning to achieve an internal optimisation of your digital business and improve CTR and CPC values in Google. Keyword and ad group research Preparation of reports to provide you with real results Bing Ads or Microsoft Advertising: We run campaigns on Microsoft's flagship search engine. In countries such as Germany, England, Sweden or Denmark they are the second most popular search engine, so they are a golden opportunity to capture leads.</li></ul>

SEM facilitates a sure and fast impact in a short period of time. It brings visibility and traffic to your business website. It will boost your profitability, improve your profit, help you understand the activity of the Google Ads algorithm, improve your ROI (pay per click), get more leads, advertise internationally, improve the elements of Google's advertising bidding system and more. At Coco we optimise the internal configuration of campaigns, monitor all analytical processes and guarantee you an optimised and profitable performance.

SEM and Bing Ads Agency in the Canary Islands

What is SEM?

No need to keep looking, you've come to the right place to find out what SEM is.

Search Engine Marketing is a very effective technique within a marketing campaign, which aims to appear more and better positioned among the search results when a user searches for keywords related to your business.

Its operation is mainly based on carrying out paid campaigns in tools such as Google Ads or Bing Ads and applying them in the main search engines.

Benefits of SEM for companies

SEM (Search Engine Marketing) is a form of digital marketing that allows businesses to appear in the top search results of Google and other search engines. This can help businesses increase their sales, improve their online visibility and reach a wider audience.

Increased sales
SEM is an online marketing technique that consists of creating and optimising advertisements that are displayed on search engines such as Google or Bing. These ads are activated when users make queries related to the products or services that companies offer. In this way, it helps companies to increase their sales by directing qualified traffic to their website, i.e. users who already have a purchase intention.
Improving online visibility
SEM is a digital marketing method that consists of improving the positioning of a website. By using relevant keywords and attractive ads, it helps companies improve their online visibility and capture the attention of users looking for solutions to their needs. In this way, SEM contributes to generating more leads and potential customers for companies.
Reaching a wider audience
SEM is a digital marketing strategy that allows companies to reach a wider and more segmented audience through advertisements that appear in users' search results. In this way, companies can attract potential customers who are interested in the products or services they offer, and increase their business opportunities.

THE BEST SEM FOR YOU

Our services

Initial set up

We analyse the characteristics of your business and your competitors to guide you on the optimal type of campaigns for you and your target audience.

Keyword research and campaign creation

We analyse which keywords work best for your business objective and what kind of campaigns will work best for you.

Creative advertisements

We have copywriters and designers who will create the perfect ad that will make an impact on your target audience.

Campaign optimisation

We improve and adapt your campaigns to always get the maximum return on your advertising investment.

Reports

Monthly reports so that you are always aware of how your campaigns are going.

Questions

We are always ready to clarify them for you!

Request a quote

Discover all our paid advertising services

Social Ads
Do you want to reach more customers and increase your sales? Social ads are the perfect solution for you. We create personalised ads that we will show to the people most likely to be interested in or interact with your product or service.
Further information
Google Shopping
Do you want your products to reach more people? We are the Google Shopping agency that helps you to position, optimise and improve your online shops. Come and meet us and find out how we can optimise your paid advertising!
Further information
Google Ads
Do you want your company to appear in the first positions of Google? With us, it's possible. We are a Google Partner agency specialising in Google Ads, and we can help you create online advertising campaigns that will help you achieve your goals.
Further information
Programmatic Advertising
Want to reach your target audience at the best times and places? Programmatic advertising is the answer. With our help, you can bid in real time for the most relevant advertising space for your business and achieve your marketing goals.
Further information

This is how SEMrush rates us

Coco Solution

A Leading Search and Build Agency in Spain

Las Palmas de Gran Canaria, Canary Islands, Spain

Remote work

10-49

2017

Agency specialising in organic positioning with clients in more than 5 countries in less than 4 years, with success stories ranging from the world's leading automotive brands to the positioning of official Apple resellers. Developers of the first ecosystem based on SEO, called ACAI, whose websites are created under Google's key premises such as Core Web Vitals. Company composed of a multidisciplinary team in house of each one of the disciplines of organic positioning such as Technical SEO, Linkbuilding, SEO Content and strategic SEO. Their principles are transparency, didactics and above all, commitment to results, which have led them to position themselves as one of the best SEO companies in Spain since its inception in 2018 to date.

See at

Articles on SEM and
paid advertisements

Explore our blog

Enlace de noticia
SEM
Cómo usar el planificador de palabras clave en Google Ads
Author Alexander Outeiral
Enlace de noticia
SEM
Tendencias SEM que marcarán 2024
Author Raúl Acosta Guerra
Enlace de noticia
SEM
Trucos y consejos para optimizar tu campaña de SEM de Black Friday
Author Alexander Outeiral
Enlace de noticia
SEM
Las campañas de máximo rendimiento: una solución eficiente para tu publicidad online
Author Raúl Acosta Guerra
Enlace de noticia
SEM
Conversiones mejoradas de Google Ads: ¿Son adecuadas para tu negocio?
Author Raúl Acosta Guerra
Enlace de noticia
SEM
Cómo crear un anuncio en Facebok: Guía y tutorial definitivo
Author Coco Solution

We answer all your questions

FAQ about the SEM Agency

What does SEM mean?
SEM stands for "Search Engine Marketing". SEM is all about achieving maximum efficiency in a short period of time in the industry. With paid advertising campaigns, the aim is to reach numerous people in order to increase the sales of your digital business.
What is SEM used for?
SEM, like SEO, is a good technique to launch your service or product to the public and get the maximum profitability and productivity out of your investment. Thanks to advertising campaigns, you can reach 100% of online users and get the maximum number of clicks. In SEM your ads are managed effectively in Google AdWords, your advertising campaigns are administered, and the money invested is insured.
How do we do SEM in Coco?
At our SEM agency, we guarantee that your business reaches your target audience. We analyse basic metrics, study the fundamental parameters and the buyer persona of your audience so that your messages achieve the impact you need to showcase your products or services. We satisfy the needs of users who want to buy on the Internet by offering them your products. At Coco we offer:
- Google Ads: With Google's advertising system, we create ads and campaigns to get immediate visits to your website. We carry out campaigns in environments such as search, display, shopping or video, among others.
  SEM advice: We offer international SEM campaigns to boost your international expansion in other markets, optimised landing pages, and we make Google Ads campaigns more profitable.
  Internal improvements: As SEM consultants we use our experience in Google Analytics management to study the market, profit and competition, as well as positioning to achieve an internal optimisation of your digital business and improve CTR and CPC values in Google.
  Keyword and ad group research
  Preparation of reports to provide you with real results
  Bing Ads or Microsoft Advertising: We run campaigns on Microsoft's flagship search engine. In countries such as Germany, England, Sweden or Denmark they are the second most popular search engine, so they are a golden opportunity to capture leads.
Why an SEM agency?
SEM facilitates a sure and fast impact in a short period of time. It brings visibility and traffic to your business website. It will boost your profitability, improve your profit, help you understand the activity of the Google Ads algorithm, improve your ROI (pay per click), get more leads, advertise internationally, improve the elements of Google's advertising bidding system and more.

At Coco we optimise the internal configuration of campaigns, monitor all analytical processes and guarantee you an optimised and profitable performance.

SEM Agency

What do we offer?

Complete tracking

Tailor-made service

We meet targets

Maximum profitability

Top tools

Optimised campaigns

What is SEM?

Benefits of SEM for companies